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OVERVIEW

Within the birthplace of our new democracy we find FACTION MEDIA PRODUCTIONS, the largest above-the-line advertising agency in Pretoria – where inspiration, creativity and strategy shape the FACTION reputation for brand development, marketing and advertising.

FACTION’s sustained exponential growth over the past fifteen years is perhaps best explained by our clients’ recognition: In Objectivity’s annual survey (during which approximately 1 500 advertisers represented by 150 advertising agencies are interviewed), FACTION consistently rates as one of South Africa’s best overall performing advertising agencies. In fact, in 2009/10 FACTION received the highest overall mark – based on twenty criteria ranging from creativity and speed to strategy and cost-effectiveness.

Branding, Marketing & Advertising

FACTION offers an all-encompassing service in terms of brand development, marketing and advertising on all media platforms – including television, radio, print, outdoor, online and new media.

Brand differentiation is a key focus which informs everything we do.

Also, in order to promote transparency and enabling partnerships with brand managers, we demystify esoteric industry jargon.

Media: Research, Strategy & Planning

In addition to offering our clients a fleet of superlative in-house production facilities, FACTION is accredited as a media buyer by the Media Credit Consortium (MCC). FACTION features its own Telmar research facilities, with research conducted by the South African Research Foundation (SAARF).

Combined with up-to-the-minute data from media owners, Telmar statistics are processed and integrated into astute, on-the-button strategies by our dynamic team of media planners.

Creatives / Production Studios

Moreover, all Creatives – ranging from copywriters to producers – are centralised at the agency, for the convenience of clients and brand managers.

FACTION’s facilities incorporate filming, production and post-production studios for television, radio, print, on-line and outdoor campaigns. Because everything is in-house, FACTION is able to deliver favourable turn-around time on all productions and guarantee excellence throughout every step of the process.

We do the work we believe in

for the clients we believe in

Showcase

  • Hisense
    Hisense
  • Avbob - Memories
    Avbob - Memories
  • Sally Williams
    Sally Williams
  • Ear Institute
    Ear Institute
  • Yogueta Hearts
    Yogueta Hearts
  • FAW
    FAW
  • NWK
    NWK
  • Charka
    Charka
  • KeyHealth - Simple is smart
    KeyHealth - Simple is smart
  • KeyHealth - Paintjob
    KeyHealth - Paintjob
  • KeyHealth - Easy ER
    KeyHealth - Easy ER
  • KeyHealth - Equilibrium
    KeyHealth - Equilibrium
  • PSG Wealth - Part 1 of 3
    PSG Wealth - Part 1 of 3
  • PSG Asset Management - Part 2 of 3
    PSG Asset Management - Part 2 of 3
  • PSG Insure - Part 3 of 3
    PSG Insure - Part 3 of 3
  • PSG - Unlock your vision
    PSG - Unlock your vision
  • IMM - Puppetmaster
    IMM - Puppetmaster
  • The Specialists
    The Specialists
  • Protea Coin
    Protea Coin
  • Dotcloud
    Dotcloud
  • Escalator Capital
    Escalator Capital
  • Butterfield
    Butterfield
  • Butterfield
    Butterfield
  • Sally Williams
    Sally Williams
  • Radio Pulpit
    Radio Pulpit
  • Van Loveren
    Van Loveren
  • Phonak
    Phonak
  • Atlas Campus
    Atlas Campus
  • Senwes
    Senwes
  • Avbob
    Avbob
  • PSG
    PSG
  • Bridge
    Bridge
  • Eduplex Cupcake
    Eduplex Cupcake
  • Bridal Wardrobe
    Bridal Wardrobe
  • Charka
    Charka
  • Neospace
    Neospace
  • Keyhealth
    Keyhealth
  • Eduplex
    Eduplex
  • Skinmatters
    Skinmatters
  • Hisense
    Hisense
  • Carty Carvenience
    Carty Carvenience

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